#ETTWomenTV with Jennifer Capella

On the latest episode of #ETTWomenTV, hosts Lynette Barbieri and Vanessa Coppes talk to 360º Member Jennifer Capella and founder of Glam Life Lounge who shares her journey towards her 1st year in business and why she ventured into her #GlamLife💃🏻 Watch now!

Glam Life Lounge is located at 491 Valley Street in Maplewood, New Jersey. 


Meet Divine DIVAS Jordan and Lynn Osborne at #ThePowerOfConnections2019

The Divine DIVAS Jordan and Lynn Osborne, believe that their journey is guided by God (their divine purpose) and expect the most of themselves. One passion, two voices.

They use their personal journey and professional experience to inspire others who are dealing with life-altering circumstances to see that there is always another path. While their journey to starting a business together was different from others, they both have been finding ways to thrive with autoimmune conditions that left them reevaluating their life plans.

The Divine DIVAS offer education on making better choices for what we introduce to our bodies and minds by replacing toxins of all kinds (thoughts, environment, products, people) with healthier alternatives. We encourage healthy living head to toe.

Lynn and Jordan share their story in their own words:

Lynn, “At 40 life drastically changed  when I woke up with Sudden Hearing Loss and could not return to work in planned profession. While adapting to my new normal I returned to college to complete my Bachelor’s degree in psychology, the journey led me to pursue a Master’s degree in holistic health. While my plan changed to accommodate several autoimmune conditions, chronic pain and hearing loss; the goal of having a family business remained constant. I needed to find a way to achieve that and accommodate my new life. My passion has always been to help others in some capacity and through that continued desire plus a place of gratitude that my journey wasn’t life threatening I wanted to find a way to encourage others to continue to dream and succeed in ways they may not have planned or expected.”

Jordan, “At 24 the picture of what I thought my life would look like changed. I was a licensed cosmetologist and massage therapist with the goal of one day opening my own salon. Being Diagnosed with Lupus, Fibromyalgia, and all of the complications that accompany these conditions I felt like my life was over before it began. Starting Divine Divas gave me a way to utilize my skills and continue helping people even if it is not from behind the chair.”


The Divine DIVAS will lead the following workshop:

Prioritize Yourself: Self Care is not Selfish!

Self-care is not a luxury, when we get busy the first “expendable” area we drop is “me-time”; taking time to nurture yourself is not selfish, it is health care.

March 1-3, 2019 The Asbury Hotel



First Impressions and 15 Habits That Can Ruin Them

Things have changed in the he business world. It has become much more relaxed and that’s a fabulous thing!

In some instances, however , it might not be as accepting as you think. I am very much about being authentic, but other people still make judgments on the basis of first impressions.

I am most definitely more about being the kind of person YOU want to do business with. It’s a karmic synergy and you’ll be more likely to attract more like-minded people to you and your business.

People looking to partner, hire, or buy from you will carefully dissect you if they are looking to engage and do business with you.

It’s what I like to call and am sure you’ve heard of: The KLT Factor (Know, Like, and Trust Factor).

The deeper the engagement or commitment at hand, the more they will want to know. It may not be fair (or even conscious), but some of our habits can trigger an adverse reaction.

So what do you do? Conscious reframing by doing your best to avoid them or correct them. Your success may depend on it.

Here are 15 Habits That Can Ruin a First Impression:

1. A weak handshake.

Handshakes in American society are still very telling. A solid handshake may go unnoticed or it may even send a jolt of positive energy. But a weak handshake may leave the receiver questioning your confidence and energy.

2. Inappropriate Attire.

So halter tops look great on you…AWESOME! But clothing that’s too revealing will get you attention, but quite possibly not the kind you want. Boring doesn’t equate to appropriate. Choose a style that fits your industry and make it your own within reason. Few industries will welcome you in yoga pants.

3. Chewing gum.

You may like the taste and the motion, but chewing gum while meeting someone gives an impression of immaturity.

4. Arrogance.

The great speaker Walter Bond said: “Confidence is arrogance under control.” Learn the difference and people won’t think you are a jerk when they meet you.

5. Sloppy clothing.

Shabby chic does not mean dirty. Your clothes should be clean and neat. You can tell the difference between intentional business casual style versus someone who doesn’t wash or iron their clothes.

6. Bad breath.

This one is tough because you may halitosis and not even know it. And the truth is, no one really wants to tell you. Most bad breath issues come from food or poor dental hygiene. The good news is that you can remedy both. Keep fresh mints handy for after meals and take care of your teeth and gums.

7. Excessive texting.

When meeting people, if you can’t stop looking at your phone, or responding, you will send a signal that you find no one more important than yourself. You seriously CAN last 15 to 30 minutes without knowing what your kids are up to, you can easily leave them reading Bed Time Stories for Children and they´ll fall fast asleep. Be present in the moment, that has more value than you believe.

8. Body odor.

Like bad breath, you may be unaware, and people struggle with telling you. Solution? Take showers, use deodorant, and wash your clothes. Also, lay off the perfume. Aromizing BO only makes it worse.

9. Being intolerant.

The PC police is overrated at times but in truth, most people really don’t want to offend others. When you engage in the business world, you make a conscious choice to deal with people of all types. When you show people you are intolerant, it makes them wonder what’s wrong with you. By all means, create conversations, but be prepared to handle difference of opinions with grace. It can be done.

10. Sexism.

Men and women will likely never completely understand each other, but that doesn’t mean they have to be disrespectful. There are natural and distinctive masculine and feminine traits that can appear in either sex and different toys to buy in the sex shop. Learn to deal with people as individuals and professionals, not based on their gender.

11. Complaining.

If you are always seeing the glass half empty, you are projecting that you are a difficult and dissatisfied human being. No one wants to work with an unhappy person. Decide to change the way you see things, because happiness IS a  choice.

12. Self Rambling.

A good story about how and why you got started in business can always be entertaining. But when it turns into a continual droning about nothing but you, it will send others running for the door as soon as they can.

13. Eye-rolling.

This habit can be entertaining among your friends, but in a first meeting it comes off as rude. Show people you are open and eager. You can eye-roll together once you have an established relationship.

14. Unkempt hair.

Hair is a highly noticeable way to show people how you see yourself. Styles that are modern and well kept will signal that you know who you are and care about detail, you could have the perfect hair you want with the best vitamins for growing hair, it will leave it looking amazing for those interviews. Dirty hair says you don’t care enough about yourself to bother, at http://besthairflatirons.com/ you will find the best utensils to keep your hair always looking great, that way you can get a hair styling cut and play with it. Just get the The Flat Straighter, it´ll keep your hair simple and looking nice, it won´t be to fancy so you won´t catch the other person off-guard with crazy hair.

15. Not listening.

Everyone wants to feel important and appreciated. Be the type of person you want to meet and take a reciprocal approach. Be the first to offer your focused attention.

Treat your new relationships kindly. No one needs to know about your bowel movements or relationship woes at the first encounter. Leave others wanting more; be the type of person you want to meet!

Any pointers on how you handle first encounters? Were these tips helpful? Please share if so. Would love to hear from you! Leave me a comment below!

Is Your Website More than 3 Years Old?

If so, you could be losing clients and income. This is not good!



Has your business changed in those 3 years? What kind of changes have you been making to your business? I know that I am always working on my business, refining my message, my vision, my mission and more.

Why do you make changes to your business?

  • To improve your business
  • to serve more people
  • to make more money

As our business grows and we grow in our business things change for the better, shouldn’t your site reflect those changes?

7 Good Reasons You Need a Re-Design are:

wd_test1. You are not getting the results you’ve expected. Lead generation, conversion rates, bounce rates, not what you expected? The mechanics of these are important, but I think the main thing that improves your sites results is your message, are you telling the people that need you, that you can help them with their problem? You only have a few seconds to get their interest, you better have a concise and to the point message.

2. Does your call-to-action work? Do people do what you ask them to do? It’s very important to tell your visitors what you want them to do and guide them through the process by using calls-to-action (CTAs). Your CTAs need to get their attention and get them to click through. Once they click you must make the journey easy. One click should bring them to a form to sign up for your free offer. OR One click should lead them to the “more information” they need to make a decision”. OR best of all One click should take them to the payment page to complete the sale. Whatever you tell them they are getting when they click on that button, make it happen. People want things that are easy to use. If there is any doubt about what you are offering and they have to jump through hoops to get to it you probably will lose them.

3. Functionality: Do the features on your site work? Do you have the features you need? Plugins are part of that functionality. Many don’t know what a plugin is “a plug-in is a software component that adds a specific feature to an existing computer program. When a program supports plug-ins, it enables customization.” Plugins can be used for many things, some basics are, sliders, galleries, contact forms, and social media links. But if these plugin stops working, your site could open to “broken link” icons. OR The contact form filled out by someone who is interested in your service may never get to you. Bad for the user experience and bad for business. Do you have the features you need? Do you have a blog? Are you ready for eCommerse? These features and more may be lacking from your present site because you just were not ready to commit to the work. Is it time?

4. Is your site mobile friendly? More and more people are viewing your site on phones or tablets. When your site is not mobile-friendly, it will come up but viewing it is a real hassle. People have to scroll, this way and that just to read a sentence. How many people in this “I want it now, and I want it easy” environment are going to bother? Especially when there is another site out there that offers the same service. You know it’s not the same service, you know that what you offer in your business is better, but they will not see it just because it was too much trouble for them to get to that information on your not mobile friendly site.

wd_bells5. User Experience. Exactly what the words say, how is the users experience when they come to your site? A bad user experience on a website can hurt business. Can they find what they are looking for quickly? Do the navigation and the CTA buttons do what they are supposed to do? Is the site annoying, opening to loud music, spinning images, it may look ok on the first glance but over and over? A site with a great user experience can generate revenue for your company. Every part of you website needs to be set up for the user. You want the user to be able to get all they are looking for without any wasted clicks. If users can’t find what they need, you lose them and probably will not get them back.

6. Branding. Branding being more than your logo design, it is also how you do business, your standards, and message. If your company has rebranded, your website must represent the new changes. If not why go through the trouble and work of rebranding? Consistency, your look, and your message must be consistent whether you are talking to someone, in a printed piece or on your website. This is how people find you.

wd_look7. Tired of the look of your site? Does your site look out of date? Do the colors you thought would look fabulous kind of assault you when you open the site now. Maybe you can’t see these sort of thing, but others do. If you want your site to look up-to-date, you should be taking advantage of what’s new. The world of webdesign is constantly changing, most of the time for the better. These changes are designed to make your site work better, provide a better user experience and help your business grow.

Or maybe you just want to shake it up. A fresh design could bring more visitors to your site to check you out. And you can market the hell out your new site design to get more attention.

It is common for businesses to put up a website and forget it. To stay ahead of your competition you need always to be working ON your business, and a big part of your business is your website. Your website should hold your customer’s attention with an impressive webdesign and relevant, up-to-date content to attract the first timer visitors. You should be updating your site on a regular basis if you want repeat visitors. Remember your website is a communication tool. Make it communicate what is new in your business; no one wants to hear the same story over and over again. Your site is the story of your company, what you do, how you help customers. If there is nothing new, you lose those people who don’t want the same old information and the same old user experience.

To be effective, you must understand what is working and what isn’t working on your current website, and how user needs have changed since the last redesign.

I create websites that target the people who need you and are ready to buy. Sites that “pop” & get attention.

Want to learn more? Contact me today and set up a call.

You Can Succeed in Direct Sales






No problem is insurmountable. With a little courage, teamwork and determination a person can overcome anything. – B. Dodge



No one would pretend that direct sales is easy. If it were, more people would be doing it. It’s commonly said that for every one person who says ‘Yes!’, there are nine who say ‘No!’. If you need to find five people a day to say ‘Yes!’, you will have to talk to fifty people a day.

You need energy, stamina and you need to be able to be as bright and cheerful at six o’ clock at night as you are at eight o’ clock the following morning. If you can’t rise above the trials and tribulations that afflict us all, both in private and in work life, don’t consider a full-time career in direct sales. When I decided to join a direct sales company 18 years ago, what really attracted me was the ability to make my schedule, have qualified people train me and then I was able to find people better than me to build a business with. That was worth all the trials and tribulations I had to go through to make a six figure income.

The truth is building a business isn’t as hard in network marketing as people make it seem. There are systems in place to follow. The challenge is that people over analyze everything and they just don’t follow the system. I had blind faith. I knew I didn’t know anything, so I was extremely coachable. You can be successful in direct sales to if you follow the system that is presented to you and keep these simple things in mind:

  1. Set a schedule and stick to it – Get a planner that allows you to integrate all areas of your life in it so you have everything with you at all times.
  2. Find a mentor – In your company and a coach outside of your company. You need non biased views and ideas in my opinion in order to succeed faster. It is well worth the investment in the long run.
  3. Be a crusader – Own your own products and show potential customers you believe in them.
  4. Stop making excuses – Invest the time you need to and just get it done.
  5. Utilize the direct sales model – Do not reinvent the wheel. Follow the model that has already been proven to work.
  6. Master your craft- Know everything you need to know about your products and service and duplicate your self by training other’s.
  7. Set up a solid referral system – Once you have learned to use it and you are a pro at getting referrals, make sure you teach it to your associates.
  8. Recognize your team –  Big and small accomplishments are important to reward your team for. Everybody has a sign on them that says “make me feel special.”
  9. Have a system for recruiting – Know the numbers. How many people do you have to  invite to look at your opportunity daily to recruit 1 per week?
  10. Follow a marketing plan – Spin multiple plates at all times.  Face to face prospecting, internet marketing, advertising, vendor events and workshops.

When you stop over thinking it and follow the system in place, you can become a master at direct sales!


What’s Your Dream?


“A dream without a plan is just a wish.”
– Katherine Paterson

Take your passion up a notch in 2016! Calling all business owners and entrepreneurs!

Starting a business is exciting but it can also feel overwhelming at times. Breaking things down in a thoughtful, organized way can be very helpful. Join our Four-Week Business Mastermind Group so you can finally kick-start or grow your dream. Come learn and work with other passionate individuals in a relaxed but energized setting and get inspired to achieve your business and professional goals this year and beyond!

Session 1: Thursday, March 3, 12:00 to 1:30PM
Mastermind Image
Vision, confidence and resilience

Session 2: Thursday, March 10, 12:00 to 1:30PM
Mastermind Messaging
Niche development, mission statement, personal / business brand

Session 3: Thursday, March 17, 12:00 to 1:30PM
Mastermind Planning
6 to 12 month goal planning and specific deliverables

Session 4: Thursday, March 24, 12:00 to 1:30PM
Mastermind Presentations
Communication, presentation and networking skills

Located at Co-Spark, formerly Wholetrition Wellness Center
935 Highway 34, Suite 2D | Matawan, NJ 07747

Get additional details on each session and register here.

Advance registration is required. Only $160 for all four sessions! Materials/templates will be included.

Rather not pay online? Contact me and let me know.

Fran McConnell, CPC, ELI-MP
Certified Professional Coach

Questions? Get in Touch!


Every Entrepreneur Must Master The Art of Selling




If you can’t sell yourself, your ideas, your product or service, you will not stay in business. Selling is an essential skill every entrepreneur must master. Starting from the very first day you launch your business you are selling. The overall success of your business actually depends on your ability to sell. Fortunately there are many books, workshops and sales coaches that can help you. The first book on sales that I read a long time ago was How to Master the Art of Selling by Tom Hopkins.


It’s quite easy to start a business. All you need to do is have a cool idea, a product or service to “sell” that idea and finish it off with a business card, right? Wrong. The problem is that this alone does not guarantee your business success. Growing and sustaining a business that provides income that you can live on is the challenge.

Entrepreneurs need to learn sales skills. You can have the best makeup, jewelry, lotion, or be the best coach there is, but how do you make money? Remember the movie “Field Of Dreams” with Kevin Costner? The line was “If you build it they will come.” Well, ladies, I am here to tell you that if you come up with an awesome simply amazing product, they do not just come! Ever! It takes marketing and selling, both of yourself and of your product or service, to bring in the crowd. Do you see how the word selling is the common thread, here? If you do not sell your product or service you do not make money. It will never sell itself and that just how it goes.

Every entrepreneur needs practical sales skills! They have to learn simple sales tools and strategies in order to grow and succeed in business. I have witnessed many great products developed with an incredible passion fail because there wasn’t enough money coming in to sustain the business.

The good news is that anyone can learn sales skills. Almost nobody is born a great sales person. On the contrary, the case is usually that the most creative people who established the best products have no sales skills at all! Everyone just needs to change their mindset about what selling is. My advice is, take sales classes. Make sure you read books on selling, and yes, even hire a sales coach. I promise, if you do these things and you have a great product or service you believe in, you will see your business not only survive, but grow and thrive!

Contact Me with comments or questions or just to say hello!


Clarity in Your Zone of Genius

According to the U.S. Small Business Association, 55 percent of new businesses fail within the first five years. This should lead us to understand that establishing a brand is a vital part of building your business. Unfortunately, many entrepreneurs do not put branding at the forefront.

Making your brand stand out is easier than you might think, but you must find your zone of genius.

What is your zone of genius? The Steve Trautman: knowledge transfer is where your greatest passion meets your innate talent. It is unique to you and it fits your personality traits like a finely tailored glove. How do you know when you’re in it? You get so lost in your work that you don’t notice time passing.

As a small business owner, your brand should reflect this. It helps you stand out to potential clients and competitors as truly authentic.

Discovering your zone of genius starts with the understanding of your innate talent: it is not about what you do, but how you do it. True talent has more to do with how you approach your work. The key is describing the experience your customers will have using your product or service through your copy, titles, taglines, and descriptions. You’ll make the buying process easier for your customers.

People have to choose you between hundreds of others. If you are clear about your passion and why you are doing what you’re doing, it provides an additional connection point with your clients. Simon Sinek, once said, “People don’t buy what you do, they buy why you do it.”

Are you ready for Clarity in Your Zone of Genius in 2017? Let’s roll, we’re here to support you every step of the way! Join us HERE!

Before 2016, Ask Yourself These 10 Questions


I wanted to take a moment to thank you for your love and support to ETTWomen this past year. It’s been a remarkable year and and this new one ahead will be even more so!

My personal prayer for 2016 is that love, compassion and empathy reign in our hearts. That we dig deep within ourselves and find the fabulous gem within each of us and let it shine…because greatness, well… it is in each and everyone of us.

As you stop and reflect upon the year that has passed and look to the new one ahead…here are 10 questions you may want to ask yourself:

  1. Am I happy with where I am at with my life right now?
  2. What am I passionate about? What am I doing to pursue my passion?
  3. Who and what things are weighing me down that I need to get rid of? How will I do it?
  4. What do I need to forgive myself for?
  5. When did I feel most alive this year?
  6. What was sacred about that moment?
  7. What do I want to let go of?
  8. What do I want to dedicate 2016 to?
  9. What did I learn about myself in 2015?
  10. What did 2015 represent to me in my path?

I wish you a happy and healthy New Year! 2016, let’s roll!

Do you have a question? PLEASE, leave me a comment or contact me below!


Let’s Embrace 2016



It’s that time of year again! As I sat quietly this morning in my sun room sipping my coffee I was vividly remembering my sweet grandmother saying to me when I was a little girl that the new year came faster and faster every year as you get older. I never understood that then. I know now that most of us feel the same way. I feel like I was just cleaning and packing all my holiday decorations and before I knew it I was taking them right out again! Make sure to hire cleaning exec apartment cleaning to clean your home and apartment fully.

I know everyone is talking about resolutions, goals, vision boards etc. and I know we all need to do all those things. I just wanted to talk about personal reflection right now. The end of the year is a natural pause point to think about the prior year and to visualize the new one. It is the time of year that we reflect and reminisce. In one of the training classes I ran this week I talked to my guys about just focusing on a few things right now. We have to ask ourselves some questions because those questions are a catalyst for digging deeper into our personal reflection.

Successes large and small over the last year should be recognized. Any progress is an accomplishment. We need to think about things that didn’t go as expected just as much. If we didn’t make any mistakes we would never learn the lessons we have learned.

These were the only questions I asked and told them to really think about and then write it down:

  1. What was the absolute best thing that happened to you this year?
  2. What was the most disappointing thing that happened to you this year?
  3. What was the biggest waster of time for you last year?
  4. What is the “most” important thing you want to accomplish in 2016?

I think you can get so much out asking yourself these few simple questions. It makes you think about where you have been and what you have accomplished. It also makes you face your failures so you can focus on what lessons you have learned from them and what you will change this year to get a different result.

The “New Year” is a  time for new beginnings and new endeavors. Last year was just a stepping stone to this one.

Have a prosperous, healthy, productive, peaceful, energetic and super happy new year!

I would love to hear what you want to accomplish this year  Contact Me

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